For many businesses' telephone contact is the first opportunity for a first impression. It doesn’t matter how good you are if your first impression on the phone is not a good one. You do not get a second chance to make a first impression. Your "telephone manners" should be perceived as polite, positive, caring, and professional. Time that could be tiresome or frustrating should become engaging and communicative.

When someone calls your company and you put them on hold in silence, they perceive that you don’t really have the resources to care for them. It is reported that seven out of ten calls are put on hold and that up to a third of those callers hang up and never call back. There is something that you can do to turn that negative into something positive. Utilize marketing messages to convey that you value their time, and sell the caller on your relationship. We can help you to hold on to the caller a little longer by answering common questions they may have and sharing positive reasons for doing business with you.